We began our journey in 1998. At that time, frozen foods had already entered the Indian market. However, the healthiness of these, especially that of processed meat, was often questioned in most Indian households. We saw these doubts as a challenge, and prior to any other plans, drafted a firm resolve; producing premium quality processed meat products with no room for compromise.

All our further steps reflected our mantra. We brought in raw material only from the approved suppliers. Next, the most hygienic and hi-tech machinery was imported, and our plant was born. Batch after batch, we only got better. The plant that generated only a few chicken products at the time of its initiation, over time, evolved into one producing around 70-80 premium meat products.

Apart from quality assurance, developing strong customer relationships, through a partnership approach, has always been a top priority for us. And consequently, today, we are associated with various international food chains as well as several local QSRs. We were operational from 1998 (post incorporation in 1997) and owing to the aim and principles with which we had started, we soon transformed ourselves into a recognized and trusted brand name in the field. And the rest, as they say, is history.